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Executive Branding

Mai Peksen Linkedin kurs

Your executive brand is your professional identity - it defines how others perceive you and influences your career opportunities. I help you craft a strong, authentic brand that aligns with your values, leadership style and career goals.

My services include analyzing your career goals, your online presence audit, executive branding strategy, image consulting, and digital presence optimization. Whether you're looking to advance in your career, build credibility, or enhance your leadership impact, I provide tailored solutions to help you stand out.

Invest in your executive brand today and position yourself for long-term success.

Become your industry's go-to leader. 

Read below how I can support you on this journey!

What is Executive Branding?

Executive branding, also known as CEO branding, is the strategic management of an executive’s professional image and reputation. It focuses on creating a clear message that showcases your leadership style, executive’s strengths, vision and achievements.


Executive branding is for you when you are a current leader, executive or on the path of becoming one. It is about highlighting your unique expertise, experience, and achievements shaping how you are seen by your clients, investors, employees and the public.

A strong executive brand can unlock new business opportunities, is essential in recruitment and open the door to exciting public speaking opportunities. The goal is to present you as a trusted expert, boost your reputation, and build credibility.

Your executive brand is about being true to yourself. It should match who you are, not who you think others want you to be. When your actions, appearance, and communication align with your authentic self, you earn trust and inspire confidence.​

Everything you do influences your brand. The way you dress, speak, and even write emails shapes how people view you. Over time, consistency in behavior builds your reputation. For example, being reliable in solving problems can make others see you as an expert in that area.

Your brand also determines whether people want to work with or for you. As a leader, authenticity helps others believe in your vision and join your "tribe."

A well-crafted brand opens doors to new opportunities. It’s about presenting yourself in a way that matches your goals and connects with your audience.

Ready to refine your executive brand?
Start today and be fully in charge on your professional image.
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